John L. Marchello
Inventor of Halo style, and Founder of Danmar
1/6/20262 min read


John L. Marchello, a prolific industrial designer and entrepreneur, has shaped the landscape of protective gear for both athletes and individuals with special needs. A University of Michigan graduate (1959, fine arts with a focus on industrial design), Marchello's career blended artistic creativity with practical engineering, leading to innovations that prioritized safety, comfort, and functionality across sports and medical applications.
Early Career and Transition to Protective Design
Marchello began his professional journey at the George Frost Company in Detroit, designing helmets for motorcycles, police, and athletics. This experience deepened his expertise in impact-absorbing materials and ergonomic design—skills he later applied to wrestling gear through collaboration with the Cliff Keen company.
Innovation in Wrestling Headgear
Marchello's standout contribution to wrestling was U.S. Patent 4,551,861 ("Wrestling Helmet Ear Pads"), filed on January 16, 1984, and granted on November 12, 1985. Assigned to Danmar Products, the design featured removable ear pads with molded resilient material and air chambers for enhanced compression, shock absorption, and improved hearing. This patent refined existing wrestling headgear by offering better ventilation and comfort while maintaining robust protection against cauliflower ear—a direct evolution from earlier models like those from Cliff Keen.
Founding Danmar Products and Dedication to Head Protection
In 1967, Marchello founded Danmar Products, Inc. in Ann Arbor, Michigan, with a singular mission: to protect people's heads from injury. What began with athletic applications quickly expanded into the medical field, where Danmar became a leader in custom protective helmets for individuals with special needs—those prone to seizures, developmental challenges, or balance issues. Using advanced foam technologies (similar to the resilient, layered materials in his wrestling patents), Danmar developed lightweight, impact-absorbing helmets that allow safe participation in daily activities and sports.This medical focus ties directly back to wrestling headgear: the same principles of energy dissipation, breathability, and secure fit that prevent cauliflower ear on the mat translate to life-saving protection for vulnerable populations.
Legacy and Honors
As founder and R&D consultant, Marchello built Danmar into a trusted name, collaborating with institutions and producing specialized gear used worldwide. His designs have protected countless athletes and patients, reflecting a lifelong commitment to safety without compromise. John L. Marchello passed away in 2021, leaving a company and legacy dedicated to advancing protective solutions that continue to shield heads in sports and beyond.John L. Marchello's career exemplifies innovative design that safeguards vulnerable individuals. From refining wrestling headgear to pioneering medical helmets, his work—rooted in the same protective foam principles—continues to shield heads in sports and beyond, embodying a profound dedication to human well-being.
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The ShotShield Impact Cushion product line is a supplemental foam padding accessory for approved wrestling headgear. It provides targeted cushioning only, covering limited areas of the head. Impacts commonly occur outside these areas, and no padding can protect unpadded regions. ShotShield is not designed, intended, or proven to prevent, mitigate, or reduce the risk of concussions, traumatic brain injuries, or any head, brain, neck, or other injuries. No headgear or accessory can eliminate the risk of concussion or serious injury in wrestling.
Concussions may occur from brain motion within the skull, even with additional padding. ShotShield products are designed as a supplemental accessory for use with NFHS- and NCAA-approved headgear. Referees have final discretion on all equipment. Wrestling carries inherent injury risks. Always use proper technique, strengthen the neck, follow NFHS/NCAA rules, and seek immediate medical care for any suspected head impact. By using this site and/or purchasing ShotShield products, you accept these terms. Consult coaches, referees, and medical professionals for equipment and safety guidance.
